Portfolio

Portfolio

Isha Chhabra
Isha Chhabra
Isha Chhabra

4 words I love: Keep it simple, silly

4 Words you'll never hear me say: I already know that


4 words I love: Keep it simple, silly

4 Words you'll never hear me say: I already know that


4 words I love: Keep it simple, silly

4 Words you'll never hear me say: I already know that


Isha could be your new favorite intern

Isha could be your new favorite intern

Tools which I use on a daily basis.

Tools which I use on a daily basis.

Tools which I use on a daily basis.

Explore My Projects

Explore My Projects

My works are a blend of data driven thinking and creativity, ensuring that the solutions I develop are both innovative and effective.

Product

The goal was to reposition the app and improvise the GTM strategy by analyzing the alignment between Minimum Viable Product and company's vision

Social Listening

Competitive Research

Target Audience Analysis

Feature and Gap Analysis

View Project

DEI & Community Engagement

With my entrepreneurial spirit and passion for community engagement, mentorship, and public relations, I founded two new communities at UC Berkeley: the Behavioral Economics Association and Berkeley Women in Marketing (BWIM)

Event Management

Newsletter Marketing

Website and SEO

View Project

Ad Operations

Revealing Potential Market Interest for a new product line through Effective Ad Operations

Ad Creative Direction

Custom Recommendation Algorithm

Ad Placement Strategy

Ad Design and UX

View Project

Research & Insight

Sustainable Product (Software) Innovation

Define Sustainable Software Design

Identify Success Metrics

Analyze Competitor Strategies

View Project

Sales & Relationship

Expansion into US Lodging industry: Lead Generation, Nurturing and Outbound Sales

Market Prioritization

Audience Segmentation

Customer Engagement Optimization

Automation

Direct Sales

View Project

Recruitment Marketing

Developing Recruitment Focused Marketing Strategies to Attract Top Candidates for BEA's Inaugural Fall 2023 Recruitment Cycle

Early Engagement Strategy

Content and Graphic Design

Member Social Advocacy

View Project

Product

The goal was to reposition the app and improvise the GTM strategy by analyzing the alignment between Minimum Viable Product and company's vision

Social Listening

Competitive Research

Target Audience Analysis

Feature and Gap Analysis

View Project

DEI & Community Engagement

With my entrepreneurial spirit and passion for community engagement, mentorship, and public relations, I founded two new communities at UC Berkeley: the Behavioral Economics Association and Berkeley Women in Marketing (BWIM)

Event Management

Newsletter Marketing

Website and SEO

View Project

Ad Operations

Revealing Potential Market Interest for a new product line through Effective Ad Operations

Ad Creative Direction

Recommendation Algorithm

Ad Placement Strategy

Ad Design and UX

View Project

Research & Insight

Sustainable Product (Software) Innovation

Sustainable Software Design

Identify Success Metrics

Analyze Competitor Strategies

View Project

Sales & Relationship

Expansion into US Lodging industry: Lead Generation, Nurturing and Outbound Sales

Market Prioritization

Audience Segmentation

Engagement Optimization

Automation

Direct Sales

View Project

Recruitment Marketing

Developing Recruitment Focused Marketing Strategies to Attract Top Candidates for BEA's Inaugural Fall 2023 Recruitment Cycle

Engagement Strategy

Application Deadlines

Social Advocacy

View Project

About

What is my educational background?

I’m a junior at University of California Berkeley pursuing a simultaneous degree in Environmental Economics and Policy + Media Studies, with a concentration in Digital Studies.

What is my educational background?

What is my educational background?

I’m a junior at University of California Berkeley pursuing a simultaneous degree in Environmental Economics and Policy + Media Studies, with a concentration in Digital Studies.

What are my professional interests?

What are my professional interests?

What are my professional interests?

What kind of opportunities am I looking for?

What kind of opportunities am I looking for?

What kind of opportunities am I looking for?

What are my personal interests?

What are my personal interests?

What are my personal interests?