Menu
Menu
B2B SaaS
Sales & Relationship
Lead Generation, Nurturing and Outbound Sales
Lead Generation, Nurturing and Outbound Sales
Industry
Industry
Industry
B2B SaaS
B2B SaaS
B2B SaaS
Year
Year
Year
2023
2023
2023
Process
Process
Process
01
The WHAT
Guestive's (formerly Placer Guides) sales team wanted to penetrate the US lodging industry market and develop targeted social media strategies to generate a higher volume of sales-qualified leads.
02
The HOW
We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights
03
The IMPACT
We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights
01
The WHAT
Guestive's (formerly Placer Guides) sales team wanted to penetrate the US lodging industry market and develop targeted social media strategies to generate a higher volume of sales-qualified leads.
02
The HOW
We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights
03
The IMPACT
We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights
01
The WHAT
Guestive's (formerly Placer Guides) sales team wanted to penetrate the US lodging industry market and develop targeted social media strategies to generate a higher volume of sales-qualified leads.
02
The HOW
We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights
03
The IMPACT
We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights
01
The WHAT
Guestive's (formerly Placer Guides) sales team wanted to penetrate the US lodging industry market and develop targeted social media strategies to generate a higher volume of sales-qualified leads.
02
The HOW
We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights
03
The IMPACT
We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights